Home > Tools & Ingenuity, Visual Stimulus > Everyone has a corpus callosum in need of exercise

Everyone has a corpus callosum in need of exercise

Brandon Schauer, the Experience Design Director at Adaptive Path (nice title), introduces the 30 second Pong treatment for increasing creativity. The theory goes, that “People who watched a target moving side-to-side for 30 seconds have been tested as producing significantly more ideas when immediately given a creative task,” he writes.


(via www.danpink.com)

Give it a try. Did your creative juices begin to flow?

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Do you know some people who need a little creative boost?


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  1. ty
    February 4, 2010 at 7:00 pm | #1

    i forgot to look at the dot before firing this off to the city:

    Just wanted to say thanks for the bike lane on 8th from Garfield to Munson. I ride it everyday to work and back and it has been fantastic. I hope you will continue to help TC be a more bike friendly town by adding a bike only lane in the upcoming repave of 8th. How nice would it be to be able to someday ride safely down 8th from Munson to say Union? Very nice indeed.
    Thanks for your time and energy,

    Ty Schmidt

    next time i’ll consult the dot first…

  2. February 4, 2010 at 10:51 pm | #2

    The dot will always be there for you to consult. Nicely done.

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